Xerox

Xerox, Inc. "[Blue Martini´s] Commerce Advisor is the latest in a series of technologies we´ve incorporated into xerox.com to make it even easier for customers to do business with Xerox. "Help Me Choose" is a great option for customers who may be unfamiliar with Xerox´s extensive product array and need additional, interactive guidance to narrow, explore and compare their choices."

Fred Heller
vice president and general manager
xerox.com

Background
Xerox is a $17 billion document management company, offering an array of document products, services and solutions

Results Summary

  • Simplified customer selection of dozens of complex products
  • Improved information deliver via website to increase satisfaction
  • Reduced maintenance due to the Product Selector´s automatic generation from customer and product data stored in existing e-commerce system

Visit their site   www.xerox.com